It's happening again. The day when nothing else matters except deal after deal after deal after deal. OK, maybe some other things matter too, but Amazon Prime Day is a pretty big deal for those who love shopping.
July's version of Black Friday kicks off tonight — Monday, July 10th at 9 p.m. EST. Technically, Prime Day is July 11th, but the deals go live the night before. Amazon Prime Members will be able to shop thousands of different sales over a span of 30 hours, with new deals launching every five minutes.
Amazon has already released some deals, but the majority of them will be happening over the next day. Of course, there will be plenty of stuff that isn't worth buying (like with any sale), but there will also be lots of good stuff too. We recommend loading up your cart with items you already know you need/want, and check to see if they've gone on sale throughout the day.
Video of the Day
To keep a close eye on all the deals, refresh the Prime deals page every five minutes (or however often your heart desires).
Products will likely sell out fast, so make sure your credit card info and address are up-to-date, and consider turning on Amazon's 1-Click purchasing feature for faster checkout.