Ready or not, your Netflix subscription is about to get pricier.
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Back in January, the company announced an increase in fees for all plans, which is the largest price hike the company has seen. It's now letting more U.S. customers know that the increase will take effect starting in May.
New subscribers have been paying the higher price since the announcement, while Netflix has been slowly rolling out the increase to existing customers based on their billing cycles.
Here's the new pricing
For the first time, Netflix's Basic plan, which offers one non-HD stream. is going up from $7.99 to $8.99 a month. The Standard plan, which provides two HD streams increases from $10.99 to $12.99 a month, and the Premium plan with up to four Ultra HD streams, is increasing from $13.99 to $15.99 a month.
According to Netflix, the purpose in raising prices is to "continue investing in great entertainment and improving the overall Netflix experience."