How to Choose a Professional Email Address

By Brad Chacos

You never have a second chance to make a first impression. Like it or not, the email address you use for business correspondence creates a huge impression on coworkers and customers alike. A professional role needs a professional email address -- a handle like "cutiepie" or "sexkitten" can send potential employers running for the hills before you even get a foot in the door. Creating a professional email address isn't difficult if you know what to look for in a name.

Step 1

Avoid using words in your email address that don't pertain to your name or your business. The professional environment isn't the place for cute or funny addresses.

Step 2

Make sure your name is included in the email, to make it easier to recipients to remember and identify. "" or "" leaves less doubt as from whom the email is sent.

Step 3

Use numbers sparingly -- they're harder to remember.

Step 4

Add words related to your business if you'd like, but make sure your name is still prominent in the address. Addresses like "JoeSmithMarketing" or "JoeSmithPainting" can help customers identify your brand.

Step 5

Consider investing in a personalized email domain. Domains can often be purchased for $10 to $15 a year, as of 2011, and corresponding email addresses cost even less. While there's nothing wrong with an address with a Gmail or Yahoo! domain, "" differentiates you from the crowd and creates the impression that you're serious about your business.

Tips & Warnings

  • Don't stress if you already have a cutesy email address -- several services offer free email addresses, including Gmail, Yahoo! Mail, Hotmail and AOL. Just create a new email address for professional correspondence.