Will Ferrell stars in a new PSA campaign that reminds us to put our phones down. Produced by Common Sense Media, the PSA features the Emmy-winning comedic actor in a handful of dramatized and exaggerated, but all-too-real videos that demonstrate how smartphones have completely changed the dinner table dynamic. Instead of dinner being a time to reconnect with your family, it has become a time for disconnection.
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The videos are funny (duh, Will Ferrell), yet dark takes on a serious issue that many families struggle with. And not just at the dinner table—everywhere, all the time. Phones are a distraction and make undivided attention impossible, but we have the power to change the way they affect our lives by simply putting them down.
Check out three of the funny and uncomfortably relatable videos:
Common Sense Media hopes the ads will encourage families to have their own device-free dinners. You can check out the organization's website for tips, tools, and activities for help on planning a successful device-free dinner.