A logo represents your company and helps you create brand identity in the marketplace. Logos are typically used for branding a product or service. According to the U.S. Patent and Trademark office, more than 350,000 logos, created by experienced designers and well-intentioned novices are filed each year. Designing a logo isn't as hard as it sounds. Most logos are designed in software programs like Photoshop, Quark or Corel. There are even sites that will automatically design a logo for you once you've inputted a few things about your company.
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How to Make a Digital Logo
Determine what you want your logo to look like by sketching it o on a blank piece of paper. This will allow you visualize what your final logo will look like and how you want to use it.
Determine whether you would like to hire a professional designer to create a logo for you or if you will do it yourself in a graphic design software program such as Photoshop, Quark or Corel.
Sign up for a free trial of the software program you select before actually purchasing it. You can usually sign up for a 30- or 60-day trial for the most popular graphic design software programs.
Most software programs like Photoshop, Quark and Corel allow you to create a logo using hundreds of specialized fonts. You can also elect to use features such as gradients and drop-shadows to make your logo stand out and catch the eye of your potential customer.
Use the software program's tutorial. If you've never used graphic design software before, you are strongly advised to use the tutorial that comes with each program. Tutorials are also accessible via the Photoshop, Quark and Corel websites.
Design your logo using what you've learned in the tutorial. If you need help during the process, call the customer service hotline provided to you by your software provider for assistance.